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Recommended article on how to optimize content for questions

Posted in SEO by Dennis E. K. Nielsen

Ann Smarty from Moz has written a great article on how to optimize content for questions related searches. The article goes through the steps from researching and uncovering the right questions, using a range of different tools, and how to add this to your marketing strategy. It's a great read and I highly recommend it. There is no doubt that question-related searches will become more and more important as voice search grows. The change in search behavior is likely to be fundamentally as shorter unique question-based queries are expected to grow dramatically throughout 2019.